About


View Darika Ahrens's profile on LinkedIn

I am a marketing consultant specialising in Social Media.

My background is in PR and working with a wide rande of digital and consumer brands including work at a European level with some of the biggest brands in the world. I’ve held roles in Marketing, Sales, and Business Development so have gained a unique insight into how key areas of a business are impacted by external communications and the needs of different stakeholders.

Good online communications  should take into account different elements – branding, SEO, on- and offline media relations to name a few. How these work together is the key to success.

I consult with companies needing someone to develop a  strategy for the online environment,  delivering practical solutions to business problems rather than  Social Media theory.

Planning:

  • Social media audit
  • Strategic marketing plans
  • In-house workshops and brainstorming
  • Establishing measurement and KPIs

Delivery:

  • In-house training
  • Recruitment and training
  • Selection and/or management of  suppliers
  • Measurement and reporting

In 2009 I was asked to help develop and tutor on the first dedicated Digital PR course as part of the BA (Hons) Public Relations offered by Westminster University. I am also an active member of many of the digital events taking place in London. I like meeting people, so drop me a line at…

Email me: darika[@]grapevine-consulting.com

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