How to promote your music via Social Media
What a week. First I nab the goods from children’s author Alex Milway on How to promote your children’s book via Social Media then the ever talented solobasssteve whips up a similar post for musos with ‘Social Media- first principles for musicians‘.
At this rate I may never have to think of an original thought again!
Both new and established creatives are lucky; they don’t need to wait for help from fancy agents or publicists and can take hold of their online self-promotion today with these masters sharing their best tips.
How to promote your children’s book via Social Media
[youtube=http://uk.youtube.com/watch?v=-bWSuuBVjtI]
This is a follow up post to How to promote your book via Social Media. In that post I mentioned a chidren’s book called The Mousehunter.
Now you can read the author, Alex Milway, explaining what he’d recommend for self-promotion in his own words (which, you know, is probably better than me trying to paraphrase here because he’s like a proper writer and stuff).
The Cool Curve
[googlevideo=http://video.google.com/videoplay?docid=19411479855870500&hl=en]
I’ve been a bit of a dweeb this year reading books about Lifestyle (like Tim Ferriss’ 4 Hour Work Week), Business (like The Beermat Entrepreneur), and Design (like John Maeda’s The Laws of Simplicity).
Now I’ve found a concept which plays to my need to obsess on theories *AND* teaches me about my inability to be even remotely cool – The Cool Curve.
The Cool Curve is a presentation honed at Tuttle, introduced to me by one of my favourite web people (sizemore), and created by Creative Coffee Club guru Toby Moore AKA sleepydog.
Enjoy.
The iPlatform will change online communities
[vodpod id=Groupvideo.1575250&w=425&h=350&fv=clip_id%3D1726008%26server%3Dvimeo.com%26autoplay%3D0%26fullscreen%3D1%26md5%3D0%26show_portrait%3D0%26show_title%3D0%26show_byline%3D0%26context%3D%26context_id%3D%26force_embed%3D0%26multimoog%3D%26color%3D00ADEF]
I couldn’t possibly explain what iPlatform does, I’ll leave it to the video above and their website to do that. However I would like to say that I think the iPlatform is very very exciting and will make a major impact on online communities for consumers, brands and marketers.
Please head over there now, learn more and get on board sooner rather than later.
SpinVox: We love your accent campaign
[youtube=http://www.youtube.com/watch?v=NRdg1MOYxHo]
[Flight of the Conchords: He Maybe Did]
As an antipodean with an unusual name I’ve always had palpitations when calling mobiles and hearing “Your call is being answered by SpinVox”. Any message left by me will undoubtedly begin
“Hi it’s durka”
and involve such embarassing topics as
“The table’s booked for sex“
Perhaps sensing their role in creating so called accent self loathing SpinVox has started the Love Your Accent campaign utilising the new audio clip feature on Moblog.
Call 0151 266 8283 and tell them which accents you love (or hate) the most, and why, and there’s a host of goodies up for grabs.
NOICE WUN GOIS.
Moblog Beta: one of my favourite sites is having a makeover
One of my favourite images from a Shiny moblogging competition we ran
I am a huge fan of Moblog and they’ve had a proper Gok-style revamp; losing UK from their name, updating the site, and shifting to a new URL.
I can’t tell you how many times I present Moblog to agencies and brands jumping up and down with excitement and trying to demonstrate the potential to use for brand activity, particularly when they want an interactive UGC element to it.
Highlights of the new Moblog include:
- Audio Blogging: (courtesy of other demo fave, SpinVox)
- Domains: run your moblog from your own URL
- Maps: every Moblog user now has their own map which they can add their posts to either manually, or if you use a geotagging handset, automatically
Some of my fave moblogs:
Behind the scenes at a leading moderation provider
If you enjoyed my post on the legal implications of user generation content (go on, you know you did) then I just wanted to direct you to this video of my client, Dominic Sparkes from Tempero, giving a behind the scenes look at running a moderation company.
[Via Cybersoc]
Digital Health Service launching at 2gether08
I’m sad I won’t be able to attend 2gether08 this week, but, I’ve been working with Gavin O’Carroll to promote The Digital Health Service workshop he’s running there tomorrow.
I met Gavin a few months ago when Katie and I were stalking Tim Ferriss round London and became really interested in the work he’s doing with organisations like The Learning & Skills Council, Channel 4 and uber-agency McCann Erikson.
The Digital Health Service usually kicks off with productivity workshops which help workers get a handle on how digital technology helps and hinders us in our everyday lives. Then, there’s a host of tips, tricks and techniques to improve your digital health. I’ve just signed up for his own creation, Rememble, which works as a virtual washing line for all your digital bits and pieces. (Still getting a handle on that)
If you’re down at the festival stop by ‘The Staff Room’ at 2.15pm to hear what it’s all about.
Pinng: Online party planning site
It’s not a new thing but Pingg has just launched an online invitation and party planning site.
It’s slightly more sophisticated than evite in that it also allows you to print and send paper invites, although I do think that once you’re into sending e-vites you don’t want to do paper ones anymore, unless it’s for “something fancy” like a wedding. (Reminded of The Apprentice green card incident now)
I asked them how a site like this was going to lure people away from social networks for event planning, but they’ve told me you can pingg your event to your Facebook profile which is good. It then manages more aspects of your event, from RSVPs to registry purchases (imagine if you could register for your birthday!) than currently social networks are offering.
It strikes me as a nice mid-way service for people who want to use the internet to organise an event but don’t already use things like Facebook loads.
Moonrise: “What are you doing” meet “what are you feeling”
So having moved on from Facebook status updates and Twitter I really just can’t get enough of Moonrise, a new site which searches images, quotes and video to express how you’re currently feeling.
The images are pulled from Flickr based on the tabs attached by the people uploading them and the results are surprising, beautiful, interesting, funny, …
I use it mostly to send image cards to people, which are a lot cooler than some current e-card offerings. I sent a recently diagnosed diabetic gummie bears and a new home owner a quote.
I think they’re on to something…
About:
I'm Darika Ahrens and I help brands develop marketing strategies for Social Media. My background is in Public Relations for companies like Orange, Microsoft, Philips, HTC, Yell.com, and Estee Lauder. I've worked with and trained some of the UK's top agencies.